Search Results as tabular data

google_squared_logoGoogle just recently released another useful Google Labs product called Google Squared. It’s basically a search engine that organizes the search results as tabular data by finding similar attributes. Although the engine aims to deliver a perfect match, Google Squared also acts like a research tool where you can collect and refine your findings.

Google’s official description:

Google Squared is a search tool that helps you quickly build a collection of facts from the Web for any topic you specify.

  • Facts about your topic are organized as a table of items and attributes (we call them “Squares” for fun).
  • Customize these Squares to see just the items and attributes you’re interested in.
  • See the websites that served as sources for the information in your Square.
  • Save and share Squares with others.

Customizable table headers

The user can easily add or remove table headers. While “remove” simply dismisses the information for all the table rows, “add” let’s the user define an attribute and the engine then fills up the cells for each row. Attributes can also be added using a complete new search and then hitting “Add to this square” and Google will add the resulting attributes to the already existing table.

Trustful sources

Sometimes there may be multiple values for an attribute. The user can view the source by hovering over the cell. Other possible values can be viewed and selected by clicking the respective link.

Working tool?

Squares can be saved for reference or future customizations. Once a customized Square is saved it can be shared using the modified URL – if it’s not saved the same URL will show the default Square for this search query. Something we’d love to be able to do: As the data is already in a structured form it would be easy for Google to offer a Create Spreadsheet from Square option. So the data could be distributed and used in different ways.


Try this customized search query for Bauhaus Designers.

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